ABOUT
MARKETING Magazine readers are marketing communications professionals who work in media, advertising, digital, brand marketing and so on. Our readers are behind some of the most memorable advertising and marketing campaigns Malaysians have ever seen.
Over the years we have found that our coverage and polling of the Best Festive TVCs based on our experts’ choice, have had growing success and traction. Our respondents have grown from a few hundred to over a thousand in recent years.
This year, the top 10 winners will receive a certificate of recognition of MARKETING Magazine’s Experts’ Choice of Top CNY TVCs in Malaysia and the fame that comes with the commendation.
Entry Submission Period:
Closed
Voting Period:
Closed
Winners Announcement:
1 March 2021
You are not allowed to vote for any work you have been part of.
Duplicate submissions are automatically accepted as one vote.
WINNERS 2021
1
Etiqa 2021 CNY - How do you get from C– To A+?
Brand: Etiqa
Agency: Ensemble Worldwide
Production House: Mastermind Group
2
Turn resentment into love, put your heart in the right place
Brand: ecoBrown
Agency: Tigerwolves Marketing Sdn Bhd
Production House: Hurr.Tv
3
How to MAE-ke it ONG: Send e-Angpao with the MAE App
Brand: Maybank
Agency: Clan Malaysia Sdn Bhd (The Clan)
Production House: Clan 7
4
PETRONAS CNY 2021 : 一起 “Yi Qi”
Brand: Petronas
Agency: Ensemble Worldwide
Production House: Felicia Yong for Post2Post x Lorry Pop
5
Digi CNY 2021 - From the Heart 福心有余
Brand: Digi
Agency: Naga DDB Tribal
Production House: Mojo Films
6
The Extraordinary Family - GO喜发财
Brand: Daikin
Agency: Luminous Entertainment Sdn Bhd
Production House: Luminous Entertainment Sdn Bhd
7
Love Carries On
Brand: RHB
Agency: FCB KL
Production House: Moving Pictures
8
Nian-tastic New Start
Brand: TNB
Agency: Entropia (M) Sdn Bhd
Production House: Reservoir World Sdn Bhd
9
100PLUS Chinese New Year 2021 TVC
Brand: 100 Plus
Agency: Leo Burnett
Production House: THINK TANK
10
Golden Chinese New Year
Brand: Mc'Donalds
Agency: OMD, Leo Burnett
Production House: Seed Creatives Malaysia
PAST WINNERS
AIA
AIA CNY 2020 I The Ong-ly Way to Prosper
AirAsia
AirAsia Chinese New Year 2020 | The Boy & The Lion 👦🏻🦁
GamudaLand
#GamudaLand CNY 2020
- Giving Hope, Receiving
Joy {施比受更有福}
Celcom Axiata
Celcom Chinese New Year 2020 – A Time for All
Daikin Malaysia
Daikin CNY 2020 : The Twins 龙凤胎
Digi Telecommunications
Digi CNY 2020 - Home
Etiqa
Etiqa CNY 2020 - Little Popo
Grab
CNY 2020: HUATever you want, Grab got!
HongLeong Bank
#HLBCNY2020 – The Grown Ups’ Table
Maxis
The Most Unforgettable Chinese New Year 忆起过年
Maybank
Maybank MYStories presents “Reunion”
Coway
Coway CNY 2020 : 小小期盼 – Tiny Prayer
Perodua
Annual Rush Rush | Perodua CNY 2020
Petronas
PETRONAS CNY 2020 –寶被 “Bao Bei”
Prudential Malaysia
Every gift becomes a blessing when you do something about it.
RHB Group
RHB Chinese New Year 2020: Heart Baker
SP Setia
Setia CNY TVC 2020 | The Many Celebrations
Taylor’s Education
Group
Prosperity Starts With Education
Tenaga Nasional Berhad
TNB CNY 2020 - #RealityNotVirtual
Watsons Malaysia
Watsons CNY 2020 - Happy Beautiful Year! 过靓年, 我最潮!
